Get seen. Get known. Get clients.
Grow an audience on LinkedIn and an email list off it, week after week, so the right people find you, trust you, and reach out when they’re ready to work with you.
Sara and Anette closed their first clients on LinkedIn within 5 weeks, following my framework.
You’re great at what you do. So why is finding clients still so hard?
You’re a coach, consultant or service provider. Your clients love working with you. But new ones still mostly come through referrals and word of mouth, and that’s hard to plan a business around.
You post when you have time, then go quiet for weeks when clients get busy.
You know you should be more visible, but showing up on LinkedIn feels uncomfortable, especially with colleagues watching.
You get likes and nice comments, but rarely a message that turns into a client.
And people take longer to buy than ever. They’ve been burnt, and they don’t believe everything they see online any longer.
Clients come from trust. And trust needs a system.
After teaching more than 5,000 professionals, I see the same thing again and again: the people who get clients consistently have built trust with their audience, week after week. Trust grows with every touchpoint, so it needs a loop you keep running.
Where they find you, and where you stay top of mind.
Your email list
Where they stay close, until they’re ready.
Clients
Who reach out when the time is right.
That’s also why LinkedIn can feel like it doesn’t pay off when you look at it on its own. It’s where the people you meet at events, through referrals and in conversations look you up, stay connected and keep seeing your name. Its return shows up across the whole loop.
You don’t have to figure it all out on your own.
Inside The Next Move, you get the tools, training and ongoing support to build your audience, grow your email list and turn more of those relationships into clients. We work on it together, one move at a time.
You’ll have access to LinkedIn Breakthrough, Create Your Freebie With Claude, regular live calls, feedback on your work and a community of coaches and service providers who are building their businesses alongside you.
LinkedIn Breakthrough and Create Your Freebie With Claude, included for as long as you’re a member.
A focus every month, live calls, feedback, weekly check-ins and people who notice when you show up.
Three months from now, your business feels different.
- You show up three times a week in your Visibility Hour, then close the laptop, without overthinking every post.
- Your audience is growing with the kind of people you actually want to work with.
- Your email list keeps growing, even in the weeks you’re busy with clients.
- People who weren’t ready six months ago are still on your list, and you stay in touch until they are.
- More of your conversations start with someone who already knows your work, and you feel confident inviting them to work with you.
Doing it week after week is the hard part.
Chances are, you’ve started before. A plan, a burst of motivation, a few posts. Then life happened. A busy month with clients, a post that didn’t land, a week where LinkedIn was the last thing you felt like doing. And because nobody noticed when you stopped, it was easy to stay stopped.
Everyone who gets results does the same thing: they keep going, especially when it feels hard. Repetition and consistency are what build an audience. And the easiest way to stay consistent is to have people in your corner.
In a study by psychology professor Dr. Gail Matthews at Dominican University of California, people who sent weekly progress updates to a friend achieved significantly more of their goals than people who kept their goals to themselves.
One move. Every month.
No overwhelm, and no library of videos to work through on your own. Each month, you get one focused move, taught live and ready to take the same week, and everything else in the membership is there to help you put it into action.
Standing out
Show up as you, and get noticed by the clients you actually want.
Content people come back for
Stop overthinking every post. Write in less time, and start real conversations.
Turning leads into clients
No more putting off that DM. Focus on the tasks that turn leads into clients.
How each move comes to life
One focused strategy, taught live, with one action you can take the same week.
Bring your questions and hear what’s working now. Tuesdays, alternating between 09:00 and 16:00 CET, and recorded.
Ask your questions, share your work, request feedback and celebrate your wins. This is where all support happens.
Share what you did, what’s next and where you’re stuck. A few lines are enough.
We step back together and set your next focus.
We work side by side on one big push.
Everything you need to keep moving forward. In one place.
Here’s what’s included in your membership, and when it happens.
The community: savvy coaches and service providers who are exactly where you are. Ask your questions, share your wins and request feedback on your work
LinkedIn Breakthrough, the full online program
Create Your Freebie With Claude, plus a live session and Q&A together on Tue 1 December
A check-in in the community
A new Move of the Month, taught live
Live calls on Tuesdays, alternating between 09:00 and 16:00 CET
Plan your next 90 days, together
A Momentum Week, side by side
Your knowledge and tools, ready when you are.
Both programs are included for as long as you’re a member.
LinkedIn Breakthrough
Build an engaged LinkedIn audience you can generate leads from and sell to, in 90 days.
My established program for building an audience, visibility and opportunities on LinkedIn, without cold pitching. Most coaches know LinkedIn matters. What holds them back is not knowing what to post, who to connect with, or how to turn attention into conversations, and the fear of being seen. LinkedIn Breakthrough gives you a clear path, one step at a time.
- Start Here: your first 7 days, one small step a day
- Your 90-day path: get seen, get known, get clients
- Clarity: your one message, and exactly who you help
- Profile: tells the right people within seconds what you do
- Engagement & connections: reach the right people, in the right way
- Content: your Visibility Hour, posts and a LinkedIn newsletter
- Lead generation & sales: conversations that turn into clients, without cold pitching
- Bonus: your LinkedIn AI assistant, so you write faster and still sound like you
Using my business snapshot, map my client ladder. Describe where my ideal client is BEFORE they find me, and where they are AFTER…
Create Your Freebie With Claude
Turn your LinkedIn audience into an email list you own.
A short, practical program that helps you create a freebie your ideal clients actually want, so you can start building an email list beyond LinkedIn.
Why it matters: your followers belong to LinkedIn. Your email list belongs to you. A freebie your ideal clients actually want brings people off the platform, and your welcome emails stay in touch with them until they’re ready to buy.
- Your freebie idea: found with a ready-made Claude prompt, for the clients you want
- Create it with Claude: step by step, with Claude as your assistant
- Your email system: choose a simple one and set up delivery
- Welcome email sequence: ready-made first emails, so you don’t have to overthink what to say
- Share it: on LinkedIn, so people start joining your list
- Live session with Q&A: Tuesday 1 December, 16:00 CET, we go through it together so all your questions get answered
Coaches like you, already doing this.
These are results from my clients, from before The Next Move opened.
“I thought LinkedIn was a waste of time. Now it’s my #1 client magnet. I made back my entire investment in less than three weeks.”
Sara MobarhanfardSigns premium 1:1 clients, account tripled“Within just a few weeks, I landed several paid speaking gigs, with a LinkedIn strategy that works even while I’m travelling.”
Anette JernströmPaid speaking gigs within weeks
“When I joined, I didn’t even have a profile picture. I’ve landed board assignments, speaking gigs and high-ticket 1:1 clients, and enrolled five clients before I’d even built my program.”
Araceli Canedo-BebbingtonBoard roles, speaking & high-ticket clients
Annika enrolled 13 clients in a single week, using the same framework you get inside.
Annika Mohlin13 clients in a single week
“When I found Josefine, I wasn’t even sure LinkedIn was for me. In just 8 weeks, my posts started attracting the right audience, and I already have 3 clients waiting for my program to open.”
Maryna Shchipak3 clients before her program even existed
Klara was already writing viral posts when she joined. Now she knows exactly what to do with all that attention: turn it into leads.
Klara GanterFrom viral posts to leadsWhat we work towards, step by step.
The path is built in clear steps, so you always know what you’re working towards.
Clear, and ready to be seen
- Your one message: who you help, and why they should talk to you
- A profile that tells the right people within seconds what you do
- Your freebie idea, chosen with Claude, that your ideal clients will love
Visible to the right people
- A weekly rhythm you can keep, with your Visibility Hour
- Posts you write without overthinking, and real conversations in your DMs
- Your freebie live, and the first people joining your email list
Known, and creating opportunities
- More conversations with the right people, without cold pitching
- An email list that keeps growing, off the platform
- A clear plan for your next 90 days, made together
Your results depend on your starting point, on showing up, and on following my lead: doing the work and taking action on what I show you. The path, the calls and the weekly check-ins are there to make that easier.
I’m ready for my next move →What clients say about working with me.
“Will it work in my niche?” Yes. Here’s proof.
Results from my clients.
“I had 5,000+ connections but no system. Most clients came through referrals. Now I attract 1:1 clients with ease, and have launched several scalable programs.”
Lisa Sennhauser-KellyFrom referrals only to a fully booked roster
“A few weeks after joining, I launched my first scalable online offer, and enrolled several dream clients. The hands-on support gave me the clarity and confidence to refine my message.”
Clare MannPsychologist · launched a scalable offer
“As a relationship coach, I felt fear and anxiety about showing up on such a high-level platform. Now LinkedIn lets me reach more people and build deeper connections than ever.”
Sylvia Stauffer-NeffRelationship coach · from fear to visible
“I was afraid to post about my side business. Now I run my business full-time, running corporate workshops and selling out in-person events.”
Nicole PaulyFrom corporate to full-time business
“I had just 50 followers when I started. I’ve pivoted into a new niche, I’m attracting one-to-one clients with ease, and I’m about to hit 4,000 followers.”
Susan YerhotFrom 50 followers to 1:1 clients
“I learned how to optimize my profile, craft engaging posts and network effectively, and attracted a new corporate contract within a few weeks.”
Nino NikolovskiNew corporate contractYour first weeks inside
All calls are live on Zoom and recorded, so you can catch up whenever it suits you.
Our kick-off call
Meet the group, get your bearings, and choose your first move.
Our regular calls begin
From here, our membership calls continue on Tuesdays, alternating between 09:00 and 16:00 CET.
Create Your Freebie With Claude
We go through the program together, live, so your freebie gets done and your questions get answered.
One new client could cover an entire year of membership.
Could cover your year
Twelve months inside The Next Move is $924. If one new client is worth $1,000 or more to your business, that single client could cover your whole year.
Spent where it counts
Less guessing about what to post or who to reach out to. You know your next step, so your time on LinkedIn goes further.
Instead of hoping
From “is any of this working?” to seeing the Trust Loop at work: more conversations, more subscribers, more opportunities.
This is an illustration, not a promise. What you get out of it depends on your offer, your market and how consistently you show up.
Your investment, as a founding member.
the lowest it will ever beEnroll by Tuesday 17 November, 19:00 CET, and your monthly rate stays $77 for as long as you stay subscribed, even when the investment increases. If you cancel and come back later, you join at the investment available at that time.
Built for coaches, consultants & service providers.
This is for you if…
- You sell a service, coaching or a program
- You want clients from LinkedIn, not just likes
- You’re willing to show up, even if it feels uncomfortable at first
- You want an email list you own, not only followers on a platform
- You’d love people in your corner, week after week
It’s not for you if…
- You’re looking for hacks, bots or mass DM automation
- You want someone to do it all for you
- You expect results without ever posting or connecting
- You’re not ready to invite people to work with you
I help established coaches, consultants and service providers build simpler businesses that create more freedom, impact and opportunities.
After almost 20 years in corporate roles, including senior positions at UBS and EY, I built my own business, and learned firsthand what happens when growth depends too heavily on selling more of your own time.
Today, my work spans visibility, scalable offers and simple sales strategies. I’ve taught more than 5,000 professionals how to use LinkedIn and online visibility more strategically, I’m ranked among the Top 10 LinkedIn Teachers in DACH, and I’ve run workshops for Fortune 500 companies, SMEs, coaching organizations and memberships.
I’ve wanted to build this for years: a place where you never have to figure it out alone. And I want to shape it with you, so your questions, your wins and your ideas decide where we go next.
Questions
When do we start?
The moment you join, you get access to the membership, the community, LinkedIn Breakthrough and Create Your Freebie With Claude. We kick off with a live call on Thursday 19 November at 16:00 CET. Our regular membership calls start on Tuesday 24 November at 09:00 CET, and on Tuesday 1 December at 16:00 CET we go through Create Your Freebie With Claude together, live, so all your questions get answered. Every call is recorded.
What results can I expect, and how fast?
It depends on your starting point, your offer and how consistently you show up, so I can’t promise specific numbers. What you can count on is a clear focus every month, support to act on it, and a more consistent approach to your visibility. Some clients walked fast: Sara and Anette closed their first clients on LinkedIn within 5 weeks. Others need more time, and that’s exactly why the membership keeps going with you, month after month.
How is this different from LinkedIn Breakthrough?
LinkedIn Breakthrough is my online program for building an audience and opportunities on LinkedIn, previously sold on its own for $997. I’m no longer running it as live cohorts a few times a year, so from now on it lives inside The Next Move. The program gives you the knowledge. The membership adds the support to put it into action: the Move of the Month, regular live calls, weekly check-ins, quarterly planning, Momentum Weeks, Create Your Freebie With Claude and the community.
Do I keep the online programs if I cancel?
No. LinkedIn Breakthrough and Create Your Freebie With Claude are included for as long as you’re a member. If you cancel, your access to the membership and both programs ends.
I already have LinkedIn Breakthrough. Why would I join?
You keep access to the program you bought, as promised. The membership is something different: it’s the support to keep putting it into action. A new Move of the Month, regular live calls, feedback, weekly check-ins, quarterly planning, Momentum Weeks and the community, plus Create Your Freebie With Claude.
Why $77, and how long is it available?
$77 a month is the founding member investment, available until Tuesday 17 November at 19:00 CET. Enroll by then, and your rate stays $77 for as long as you remain a member, even when the investment increases. If you cancel and come back later, you rejoin at the investment available at that time.
Will I get feedback on my work?
Yes. Share your profile, a post, your content schedule, your freebie, your lead generation activities or a sales invitation in the community, and you’ll get feedback there. You can also bring it to a live call, and we’ll look at it together. As the membership grows, the format and frequency of feedback may change.
Can I message you privately for support?
The community is where all questions, feedback and wins go, so everyone learns from them, and you learn from others too. Individual support by email or private DMs isn’t part of the membership.
How do the weekly check-ins work?
Every week, there’s a check-in in the community: share what you did, what’s next and where you’re stuck. A few lines are enough. Anything you’re stuck on, you can bring to the next call, and we work it out together.
Do I have to come to every call?
Not at all. Come when it helps. The calls are recorded, so you can catch up whenever it suits you.
What time are the calls?
Calls are on Tuesdays, alternating between 09:00 and 16:00 Zurich time, so you can join live from Europe, the US, Canada, Australia or Asia. I run a global business, and so do many of my clients, so I want to be there at a time that works for you too. Every call is recorded, and dates are shared inside the membership.
Is it only about LinkedIn?
LinkedIn is where we start, because that’s where your ideal clients spend their working day. From there, we build everything that turns being seen into getting clients: your freebie and email list, your lead generation, and the conversations that lead to sales. LinkedIn is the vehicle. Your business is what we grow.
Can I cancel?
Yes, anytime. It’s a monthly membership with no long-term commitment. Just cancel at least 24 hours before your next renewal to avoid another charge.
Can my membership be cancelled by you?
To keep the community a safe and supportive space, I reserve the right to cancel a membership if the community guidelines aren’t respected. If that happens, you’ll be refunded for the current month.
What happens after you join
Step inside right away
You get instant access to the membership, the community, LinkedIn Breakthrough and Create Your Freebie With Claude. Start with your first 7 days: one small step a day, so you know exactly where to begin.
Say hello and save the dates
Introduce yourself in the community and join us for the kick-off call on Thursday 19 November at 16:00 CET.
Take your first move
Come to the calls, finish your freebie with us on 1 December, and leave each session with one focused strategy for the week.
Join The Next Move Membership
Join The Next Move for $77 a month. Enroll by Tuesday 17 November at 19:00 CET, and lock in your monthly rate for as long as you remain a member. After 17 November, the investment increases. Monthly, cancel anytime.
Monthly membership, billed every month until you cancel. Cancel anytime, at least 24 hours before your next renewal. I reserve the right to cancel a membership if the community guidelines aren’t respected; in that case you’ll be refunded for the current month.
Join today
Ready for your next move?
Join as a founding member, and you'll get:
- The community, for your questions, feedback and wins
- LinkedIn Breakthrough, the full online program, included while you're a member
- Create Your Freebie With Claude, with instant access, plus a live session on Tuesday 1 December
- A new Move of the Month, every month
- Regular live calls on Tuesdays, alternating between 09:00 and 16:00 CET
- Feedback in the community on your profile, posts, content schedule, freebie, lead generation and sales invitations
- A weekly check-in in the community
- Quarterly “Plan your next 90 days” sessions
- Two Momentum Weeks a year
Founding member investment: $77 a month. Enroll by Tuesday 17 November, 19:00 CET, and lock in your rate for as long as you remain a member. If you cancel and come back later, you rejoin at the investment available at that time. Monthly, cancel anytime (at least 24 hours before your next renewal). I reserve the right to cancel a membership if the community guidelines aren't respected; in that case you'll be refunded for the current month. Questions before you join? Email [email protected]
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